Many people suffer greatly when there is a big economic collapse. During the 2008 global recession, families lost jobs, homes, and their entire savings as the stock market crashed around them. Unfortunately, without a lot of expertise, many people lose everything for good and can never get back on their feet.
Cody Roeder saw a very similar turn of events happen in 2008 with his own mom. Having invested the majority of her money in stocks, their world was turned upside down when everything collapsed. However, Cody was not going to let this be the end of his mom’s financial success.
“What motivated me was helping clients protect their life savings from huge risk in the
stock market. My mother lost almost everything in 2008 and with the help of my
expertise I was able to get back what she lost and then some. It’s fun making people
money and having to look at the financial terminals everyday. I also wanted to work for
myself. I was tired of making everyone else money when I was always doing the work for them. So I said how hard could this be? If they can do it, why can’t I?” Cody details.
This realization is what inspired Cody to begin his very own business in California called Freedom Shield Capital. He created a wealth preservation firm in Santa Monica that specializes in alternative assets typically outside the stock market. He helps clients roll over their investments from custodians and invest in safe haven assets that typically have small down turns risks compared to the stock market. The business has taken off since and Cody has loved every minute of it.
“It felt like a movie. People were screaming at each other, money flying everywhere and I was hooked. You don’t pick wall street, wall street picks you. Success for Freedom Shield Capital is never giving up on the client, and never giving up on yourself or anyone around you that wants to win. I love winning,” Cody explains.
Other than Cody’s own personal backstory and successes in the business, what differentiates Freedom Shield Capital from others in the business is that it is an incredibly client oriented business. Cody and his team do everything they can to provide for their clients just as if it was Cody, once again, trying to help his own mom get back her money; every person receives that same level of support!
“We focus on the client. We don’t charge commissions for clients. We do have a one time service fee, but that’s compounded in every investment with each client. Most companies charge quite a bit in fees alone. I have a big background in marketing, finance, and I am a personal person. I feel as if I can have that tri factor that most of the older firms don’t have. They are slow, boring and have no pep in their step,” Cody says.
Cody is not slowing down any time soon! He describes his next big plans below:
“My project next year is to keep growing like what we are doing this year. Eventually, I see myself having a hedge fund. I see this company blossoming a small firm into a gigantic hedge fund. With the way the market is, and the economy anything can happen.”